Christmas eve, 2013.
The whole family is in front of the television watching Home alone.
We are already now laughing for what is going to happen in 5 minutes.
But what actually will happen in 5 minutes is a 10 minute “commercial break”.
“Let’s just continue watching on Netflix”, dad suggested.
That was the last time I ever watched actual television.
The nostalgic in me misses the moments when you would say NO to a social activity because your favorite show was on the telly.
When you would wake up 5:30 in the morning to watch your favorite cartoon.
When you would be happy there was a commercial break because you’ve been holding it for too long.
Yet, my impatient character is thankful for YouTube Premium and Netflix.
A very small percentage of commercials has the ability to remain funny after watching it 15 billion times.
But the majority makes you want to put lemons in your eyeballs after the first time watching it.
I spend a monthly amount of 50 euro’s to keep myself entertained without commercials.
But you can’t avoid them all.
Yesterday I decided to pick up the “Wow, No Cow” Oatly “milk”.
(You gotta give it to them, it’s an original way to call your Vegan milk.)
You’re probably not going to read the picture, so let me sum it up for you.
Oatly challenges you to try to “make it” 72 hours without milk and use their product instead.
If you have survived 3 days, then surely you would survive the rest of your life, right?!
Because as they state: “Is it important to cut out greenhouse gas emission by 2/3rd every time you are thirsty or feel like a latte?
When has milk been promoted as the “thirst reducer” anyhow?
A language app called “Duo lingo” is taking the guilt trip a little further.
Each time I skip a day of practicing, I get 2 emails with their cute, crying mascot – Duo the Owl.
The Verge investigated more of the guilt trip method Duolingo is using.
It conclude on the following post on twitter:
Not only the poor dear is crying of depression.
He is also strongly considering eating a poisonous loaf of bread.
At the same time, once you actually do your daily 5 minute exercise, Duo will be cheering for you in its most adorable way.
Do you have an example of when commercial are using a method to make you feel guilty?
Do you pay much attention to commercials?